Project Description

Cinematic Design and Photographic Digital Art, BFA (Hons)

Programme Outline
Aims
Learning Outcome
Programme Structure
Career Prospects
Programme Website
Admission
Programme Team

Programme Outline

Programme Title BFA (Hons) Cinematic Design and Photographic Digital Art*
Programme Code BFAHPDAJS (For Non-JUPAS Senior Year Entry)*

* The programme will only accept senior year entry from 2020/21 onwards,
   JUPAS and Non-JUPAS Year 1 entry can visit BFA (Hons) in Imaging Design & Digital Art (BFAHIDDA)
   for more information.
Mode of Study Full Time
Number of Credits 160 credits (4 Year Curriculum)

80~120 (Senior year Curriculum)
Normal Period of Study 4 years (4 Year Curriculum)

2~3 years (Senior year Curriculum)
SSSDP No

Aims

The programme aims to provide students with an in-depth education and training in the artistic practice of photography and digital imaging technology.

Programme Intended Learning Outcomes (PILOs)

Upon completion of the programme, students should be able to:

(a) Master the professional skills in Lens-based Photography and Cinematography with natural and artificial lighting;
(b) Apply modern digital techniques creatively in the making of new forms of photographic work of art;
(c) Appraise the aesthetics of photography as well as other visual art forms and apply the knowledge to visual art criticism;
(d) Apply critical theories in evaluating historical and contemporary approaches to photography and other forms of analogue or digital imaging as a means to artistic expression under the context of contemporary local and international culture;
(e) Develop a personal style and philosophy in art through the exploration of the potential of photographic images as a unique form of contemporary media.

Programme Structure

Students must complete 120 credits of core courses, plus 40 credits of elective courses in General Education, English Language Enhancement and Outside-Discipline Subjects.

Course Code Course Title Credits
Year 1
AMVE A101F Studio Art 1: Drawing and Life Drawing 5
CCA A100BF Introduction to Film Art 5
CCA A208BF Media Production Skills 5
PHTO A100BF Foundation of Photography I 5
PHTO A101BF Foundation of Photography II 5
5 credits of English Language Enhancement courses 5
10 credits of General Education courses 10
Year 2
AMVE A205BF World Art 5
CCA A307BF Concepts of Art Direction and Set Design 5
PHTO A200F History of Photography 5
PHTO A201BF Photography and Visual Culture 5
PHTO A202F Principles of Design 5
5 credits of English Language Enhancement courses 5
10 credits of General Education courses 10
Year 3
CAMD A203BF Advertising and Publication Design 5
CAMD A303BF Multi Camera Studio Production Workshop 5
CAMD A306F Museum Studies 5
PHTO A300F Digital Darkroom and Retouching Techniques 5
PHTO A301BF Communicative Photography 5
PHTO A302BF Photojournalism 5
10 credits of Outside Discipline courses 10
Year 4
CCA A201BF World Cinema 5
CCA A357BF Digital Video Production Workshop: Short Film 5
PHTO A303F Cinematography and Photographic Design 5
PHTO A304BF Fine Art Photography 5
PHTO A305BF Aesthetics of Photographic Art 5
PHTO A306F Expanded Imaging 5
PHTO A401BF Photography Project I 5
PHTO A402BF Photography Project II 5

Students must complete 120 credits of core courses, plus 40 credits of elective courses in General Education, English Language Enhancement and Outside-Discipline Subjects.

Course Code Course Title Credits
Year 1
AMVE A101F Studio Art 1: Drawing and Life Drawing 5
CCA A100BF Introduction to Film Art 5
CCA A208BF Media Production Skills 5
PHTO A100BF Foundation of Photography 5
PHTO A102BF Foundation of Cinematography 5
5 credits of English Language Enhancement courses 5
10 credits of General Education courses 10
Year 2
AMVE A205BF World Art 5
CCA A307BF Concepts of Art Direction and Set Design 5
PHTO A200F History of Photography 5
PHTO A201BF Photography and Visual Culture 5
PHTO A202F Principles of Design 5
5 credits of English Language Enhancement courses 5
10 credits of General Education courses 10
Year 3
CAMD A203BF Advertising and Publication Design 5
CAMD A303BF Multi Camera Studio Production Workshop 5
CAMD A306F Museum Studies 5
PHTO A300F Digital Darkroom and Retouching Techniques 5
PHTO A301BF Communicative Photography 5
PHTO A302BF Photojournalism 5
10 credits of Outside Discipline courses 10
Year 4
CCA A201BF World Cinema 5
CCA A357BF Digital Video Production Workshop: Short Film 5
PHTO A303F Cinematography and Photographic Design 5
PHTO A304BF Fine Art Photography 5
PHTO A305BF Aesthetics of Photographic Art 5
PHTO A306F Expanded Imaging 5
PHTO A401BF Photography Project I 5
PHTO A402BF Photography Project II 5

Year 2 entry

Students have to obtain a total of 120 credits. Students must successfully complete the following requirements within the 120 credits:
  1. 95 credits of compulsory core courses;
  2. 10 credits of outside discipline courses;
  3. 5 credits of English Language Enhancement courses; and
  4. 10 credits of purpose-designed General Education (GE) courses.
Students are reminded that within the 120 credits, not more than 20 credits of courses are to be taken at the foundation level.
Course Code Course Title Credits
Year 2 (40 credits)
AMVE A205BF World Art 5
CCA A307BF Concepts of Art Direction and Set Design 5
PHTO A200F History of Photography 5
PHTO A201BF Photography and Visual Culture 5
PHTO A202F Principles of Design 5
5 credits of English Language Enhancement courses 5
10 credits of General Education courses 10
Year 3 (40 credits)
CAMD A203BF Advertising and Publication Design 5
CAMD A303BF Multi Camera Studio Production Workshop 5
CAMD A306F Museum Studies 5
PHTO A300F Digital Darkroom and Retouching Techniques 5
PHTO A301BF Communicative Photography 5
PHTO A302BF Photojournalism 5
10 credits of Outside Discipline courses 10
Year 4 (40 credits)
CCA A201BF World Cinema 5
CCA A357BF Digital Video Production Workshop: Short Film 5
PHTO A303F Cinematography and Photographic Design 5
PHTO A304BF Fine Art Photography 5
PHTO A305BF Aesthetics of Photographic Art 5
PHTO A306F Expanded Imaging 5
PHTO A401BF Photography Project I 5
PHTO A402BF Photography Project II 5

Year 3 entry

Students have to obtain a total of 80 credits of compulsory core courses.

Course Code Course Title Credits
Year 3 (40 credits)
CAMD A203BF Advertising and Publication Design 5
CAMD A303BF Multi Camera Studio Production Workshop 5
CAMD A306F Museum Studies 5
PHTO A300F Digital Darkroom and Retouching Techniques 5
PHTO A301BF Communicative Photography 5
PHTO A302BF Photojournalism 5
10 credits of Outside Discipline courses 10
Year 4 (40 credits)
CCA A201BF World Cinema 5
CCA A357BF Digital Video Production Workshop: Short Film 5
PHTO A303F Cinematography and Photographic Design 5
PHTO A304BF Fine Art Photography 5
PHTO A305BF Aesthetics of Photographic Art 5
PHTO A306F Expanded Imaging 5
PHTO A401BF Photography Project I 5
PHTO A402BF Photography Project II 5
English Language Enhancement Courses, such as:
ENGL A101F University English Writing Skills 5
ENGL A102F Classic American Films 5
ENGL A103F British and American Short Stories 5
ENGL A104F World Englishes and Cultures 5
ENGL A105F Hong Kong Literature in English 5
ENGL A106F English in Media and Popular Culture 5
ENGL A107F Children’s Literature in English 5
ENGL A108F English and Popular Song Lyrics 5
ENGL A122F Presentation Skills 5
ENGL A131F Introduction to English Fiction 5
ENGL A132F Introduction to English Drama and Poetry 5
ENGL A203F Hitchcock Films 5
ENGL A204F Modern British and American Drama 5
ENGL A205F Folktales and Children’s Literature in English 5
ENGL A206F Asian Writings in English 5
ENGL A211F The Structure of Modern English: Words and Sentences 5
ENGL A212F English Grammar Analysis 5
ENGL A231F English Literature in the Modern World 5
ENGL A235F World Englishes and Globalization 5
Outside Discipline courses, such as:
AMVE A303BF Cinematic Sound Design 5
CHIN A165CF Chinese Studies Foundation: History of Chinese Literature 5
CHIN A241CF Chinese Communication I 5
CHIN A242CF Chinese Communication II 5
CHIN A268CF Classical Chinese Prose I 5
CHIN A275CF Classical Chinese Shi Poetry  5
CHIN A276CF Classical Chinese Ci Poetry  5
CHIN A277CF Introduction to Chinese Literature 5
CHIN A278CF Introduction to Chinese Culture 5
CHIN A353CF Writing for Multi-media  5
CHIN A356CF Selected Topics in Modern Chinese Literature 5
CHIN A363CF Introduction to News Writing  5
CHIN A364CF News Reporting and Advertisement Writing 5
CHIN A365CF Selected Topics in Contemporary Chinese Literature 5
CHIN A367CF Readings in Modern and Contemporary Chinese Essay 5
CHIN A368CF Theory and Practice in Modern and Contemporary Chinese Essay 5
PSYC A221F Introductory Psychology  5
PSYC A328F Consumer Psychology 5
PTH A201CF Intermediate Putonghua I 5
PTH A202CF Intermediate Putonghua II 5
SOCI A325F Understanding Chinese Society 5
TRAN A261CF Introduction to Translation (English-Chinese) 5
TRAN A271CF Introduction to Translation (Chinese-English) 5

20 credits from General Education Elective Courses provided by OUHK

Career and Further Studies

Career Prospects

Graduates of this programme could engage in various aspect of the local creative industry such as:

  • Film and Television
  • Newspaper and Magazine
  • Photography Studio
  • Public Relation and Advertising
  • Art and Design House
  • Online Media Channels
  • Interpretative Documentation – social, heritage, historical events
  • Alternative Video and Photography Production

Further Studies

Graduates of this programme could further study in Hong Kong or overseas for postgraduate degrees in:

  • Curatorship
  • Exhibition Design
  • Imaging/Photographic/Video Design and Production
  • Installation Art
  • Visual Design

Programme website

For further information, please visit the programme website
http://www.ouhk.edu.hk/ca/phto

Admission Requirements

To be considered for admission to this programme, students shall have to satisfy the General Admission Requirements set by the Open University of Hong Kong and the specific requirements of the programme.

There are no specific subject requirements for this programme.

For Senior Entry, please refer to Senior Entry Requirement and Non-JUPAS Local Application Procedures

Programme Team

2020-03-14T11:47:15+00:00

Dr. HO Amic Garfield

Assistant Professor
Programme Leader, BFA (Hons) in Imaging Design & Digital Art
Programme Leader, BFA (Hons) in Cinematic Design & Photographic Digital Art

amicgho@ouhk.edu.hk

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2019-11-05T15:13:11+00:00

Mr. TIN Lai Man

Senior Lecturer
Co-Programme Leader, BFA (Hons) in Imaging Design & Digital Art
Co-Programme Leader, BFA (Hons) in Cinematic Design & Photographic Digital Art

lmtin@ouhk.edu.hk

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2019-11-06T00:20:30+00:00

Ms. TSANG Ling Yi Elaine

Assistant Academic Support Officer,
BA (Hons) in Creative Writing & Film Arts
BFA (Hons) in Imaging Design & Digital Art
BFA (Hons) in Cinematic Design & Photographic Digital Art
MA in Creative Writing

elytsang@ouhk.edu.hk

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